2018
I worked with the client and my team to create the Kaleidoscope logo and brand identity. The client wanted to convey a friendly, creative, and playful-yet-professional brand personality.
Though the final result of the website was in the hands of our web team, I worked closely with them to guide the design process.
I created the vision for a surreal, animated home screen that displays how Kaleidoscope truly "makes the room" and brings a space to life. I sketched my concept and directed an outside vendor who created the rendered product which appears on the KDF website.
